First Arriving Network
First Arriving Network

I will have what he is drinking

What is in this guy's latte?

Translation (via YouTube comments):

What are you looking at?  Huh!?

What are you looking at?! (slap)

Are you undressing me with your eyes?

Poor guy… you can’t help it?

Is your heart beating?

Is your head spinning?

Do you feel lost thinking that I could be yours forever?

One million views in less than a week.

Jalopnick identifies the actor, Sports Ilustrated swimsuit model Catrinel Menghia. Catrinel Menghia is the hot model from the Fiat 500 Abarth ad

Fiat used Jennifer Lopez to sell their cabriolet model:

Sexing up a slow selling model

The non-Arbath Fiat 500's have not met their sales projections. Larry P. Vellequette, writing in the November 21 issue of Automotive News, reports that only 15,826 were sold through October. Will probably not make the 50,000 annual sales goal.

In fact, 29 of the 130 dealers selling the 500s did not make a single sale in October. There is a half-year of inventory stacked up. 

In comparison, from January to October 33,760 Mini Coopers and 50,790 Honda Fits were sold. [Larry P. Vellequette (November 21, 2011) A bumpy road for FIAT 500. Automotive News]

This version of the subcompact was rolled out to the European markets in 2007. Came to the United States in January with some tweeks:

The suspension will be retuned for American roads, and it will get a more robust heating and air conditioning system to cope with “harsher” American climates, Soave said.

The 500 will also get a larger gasoline tank than its European cousin: 10.5 gallons compared to 9.25 gallons. The American version will also get Fiat's MultiAir engine technology, which Fiat says improves power and fuel economy by 10 percent. The European Fiat 500 does not have MultiAir. Customers can choose between a six-speed automatic transmission or a five-speed manual.

Bradford Wernle (November 18, 2010) Fiat 500 tailored for U.S. tastes. Automotive News

Can Arbath speed up sales?

The Arbath version of the 500 arrives in March. Arbath is to Fiat what AMG is to Mercedes and the M series is to BMW. Arbath races FIATs and provides high performance models.

Fiat is also working on an electric version as well as planning to add their four door version to the United States.

[Actually, I could care less. Just wanted to share the commercial! – Mike]

Mike "FossilMedic" Ward

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